This badge was issued to Sophia Donald on 14 Jul 2023.
Marketing and Digital Strategy
Issued by
The Chartered Institute of Marketing
Earners of Marketing and Digital Strategy Award (Level 6) have developed both a traditional and digital strategic approach to marketing planning, integrating digital strategy, models, frameworks, and techniques to achieve competitive advantage. They can recognise the significance of situation analysis and use techniques to assess the external and internal environments that enable effective decision making.
Additional DetailsEarning Criteria
Standards
Qualifications are regulated in England (Ofqual), Qualifications in Wales (Wales) and CCEA (Northern Ireland).
Evidence
May 2023
UC105735/40099876