Meta Certified Digital Marketing Associate

Issued by Meta

The Meta Certified Digital Marketing Associate credential is awarded to entry-level digital marketers who have foundational proficiency in the skills, tools, advertising policies and best practices required to buy ads on the Facebook App, Instagram and Messenger.

Type Certification
Level Foundational

Additional Details

Skills

Earning Criteria

100-101: Meta Certified Digital Marketing Associate exam measures a person’s competency in foundational-level functions and value propositions of Facebook, Instagram and Messenger. People who take this exam are expected to identify the different platforms that make up Meta solutions and communicate the value proposition for businesses. They are also expected to identify the steps to establish a business presence, advertising fundamentals and read reporting.
Maintain certification every 24 months by retaking the current version of the Meta Certified Digital Marketing Associate exam or any professional level Meta certification.