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Credly Introduces Powerful New Tools for Issuing Digital Credentials and Badges -- Easily, Securely, and at Scale

Claim Codes, Evidence Submission, and Organizer Approval Empower Individuals to Claim Official and Verified Credentials

Today thousands of organizations are using Credly to issue verified digital credentials and open badges. Built on the industry-leading Open Credit platform, Credly already offers the most flexible, secure and powerful tools for managing the full lifecycle of a credential. Organizations and individuals send certifications securely through email, Contact Lists, CSV files, and using a rapidly growing catalog of popular Open Credit-empowered apps and websites.

And now there are even more ways than ever to issue, earn and manage digital credentials with Credly and Open Credit.

Credly’s new Badge Claim tools let you scale up and give credential recipients more control over their earning experience, while continuing to ensure the validity and integrity of the credentials and badges you award.

Now when you create or edit a digital credential, look for the new checkbox “Allow others to claim this credit.” With the “Badge Claim” option turned on, an entirely new set of credential-granting opportunities are unlocked for you and your credential recipients.


Badge Claim has three major modes, which can be used in any combination, allowing you to adjust the feature to a wide range of contexts:

  • Claim Code: When enabled, credentials you offer may be collected by those who have a valid code, which is created, controlled and managed by the issuer.

  • Evidence Submissions: Activate this powerful option to require that those who earn your credentials first supply one or more specified pieces of evidence. The evidence provided by the user joins any evidence you may have included as part of the permanent record of the achievement.

  • Approval: Ensure fidelity to your requirements by approving all requests to claim a credential, or set to Automatic mode to scale the issuing process and immediately showcase a growing collection of achievements and rich media artifacts associated with your cause, mission or programs.

Many Convenient Ways to Claim Credentials

After editing or creating a badge that can be claimed, simply choose the new “anyone with a code” option when issuing your credential.

Create as many Claim Codes as desired, delete codes as needed, and track their usage. Set a Claim Limit and Expiration to limit a code’s availability to a certain number of people or until a specified date. These features can help you offer limited edition opportunities, or define the time period during which you will be available to review submitted evidence and issue credentials.


Members with Pro accounts or higher can specify their own unique claim codes (of as few as three easy to remember characters). This feature is especially useful for events, conferences, and other in-person activities; organizational branding and sponsorship opportunities; and the issuing of commemorative badges or outreach via social media.

After creating Claim opportunities for your badges and credentials, we’ve made informing your audience about the availability of your certifications super easy. In one click, you can share your badge claim codes and links on Twitter, Facebook or LinkedIn, or copy your code for use on your site, emails or other systems. You can even send the claim code using an integrated email notification system. And you’ll get a notification when badges requiring approval are claimed.


Recipients can visit to enter claim codes and earn badges, follow unique links Credly generates for you, or access claim codes or claim links found in your site, app or learning experience.

Analytics and Reporting

Credly Reports, found in the “My Credit” area of your account, offers powerful analytics that you won’t find anywhere else about the use, visibility, and sharing of the credentials you issue. Keep track of how many badges are claimed, who has earned them, and where issued badges are being shared. Reports, which are searchable and exportable in real time, also display the total number of times a badge is seen, clicked, shared or viewed across Credly and all Open Credit enabled apps and sites, giving you the metrics you need to track impact of credentials over time.


Open Credit API: Badge Claim for Developers

Like all Credly functions, every aspect of Badge Claim is built on Open Credit, and fully documented endpoints are available in the Open Credit Developer Portal for organizations building credential management into their apps, sites, tools or platforms. There’s simply no better way to manage and build digital badging apps and issue standards-based Open Badges than with the most comprehensive Developer API available.

How Credly Issuers are Using Badge Claim

Some of the ways issuers are using the new features include:

  • Asking event participants to submit artifacts, links, photos, media or reflections to earn credentials for participation, while forming a useful collection of resources

  • Disseminating custom or vanity claim codes to easily issue massive numbers of credentials and badges reward participation and achievement at scale

  • Collecting evidence and artifacts in exchange for certifications and badges

  • Issue Open Badges and digital credentials even when you do not know recipient email addresses

  • Distribute credentials via social media, such as Tweets, Facebook or LinkedIn sharing.

About Credly Credly helps the world recognize lifelong achievement by offering the leading platforms for verifying, sharing and managing digital open badges and credentials. Groups like the New York City Department of Education, Adobe, SUNY, University of Central Florida, Dallas Museum of Art, EDUCAUSE, Instructure, Training Magazine, Yale University, the YMCA of Greater New York, Smithsonian, NMC and ISTE all use Credly to make achievements visible. Visit

Posted on Feb 12, 2014