![BCG RISE Distinction Pay-per-click & E- mail Marketing](https://images.credly.com/images/0f984501-2c0a-43c8-b1da-f64b52ee14b9/Rise_Badges_4-12_Distinction_.png)
BCG RISE Distinction Pay-per-click & E- mail Marketing
Issued by
Boston Consulting Group
The badge earner is selected as one of the Top 10 Pay-per-click & E- mail marketing champions in their batch for planning & executing PPC & e- mail marketing campaigns, followed by continous optimisation to maximise the desired KPIs including revenue, website visits etc. in a 6 round real- life simulation of Google Ads by Stukent.
Skills
Earning Criteria
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Top 10 individuals have been selected basis the following criteria: 1) Planning, executing & optimisation of the campaign 2) Maximising the KPIs - Revenue, Profit, Conversions, Visits & Clicks