Professional PR Certificate

Issued by Chartered Institute of Public Relations

Earners of the Professional PR Certificate (taught and assessed at Level 5) have developed the knowledge and understanding of PR planning principles, media relations techniques and the impact of social media on PR practice. They will also have gained the skills to enable them to write for different channels – from press releases to blogs and tweets.

Type Certification
Level Intermediate
Time Months
Cost Paid

Additional Details

Skills

Content Creation
PR ethics
PR planning
Role of PR in organisations

Earning Criteria

To gain the qualification earners will have undergone a minimum of 48 hours tuition, as well as additional self-directed study, to learn about PR planning, stakeholder analysis, content curation, and the implications of the CIPR Code of Conduct for professional practice. The three qualification units require earners to have successfully completed a PR plan; a content curation report; and an executive report as well as a 500 word statement of reflection for each unit.