Strategic Sales Leadership Programme
Issued by
Cranfield University
The practical design of the programme walks you through four key elements of a sales leader's responsibility: strategy, structure, measurement and people development. This ensures that you are fully equipped with the state-of-the-art tools and frameworks to successfully develop your function in order to easily achieve better long term performance.
- Type Learning
- Level Advanced
- Time Weeks
- Cost Paid
Skills
Earning Criteria
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Learn from the experts and peers Strategic sales, defining sales strategies, transforming sales, and configuring high performing sales organisations and implenting effective sales enablement practices
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Share the sales strategies of your own company with your peers and learn from your peers how their sales force operates. Discuss challenges and opportunities to improve your business performance.
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Engage in the self-assessment of key dimensions of your sales organisation building on the learnings from the programme. Identify short, medium, and long term initiatives to effect change in the business. Depart from the programme with a support structure provided by like-minded professionals and faculty.