FXUA Management Information Systems: Value Creation through Innovation: Marketing Strategy for Entrepreneurs (VCI: MSE)
  • Type Validation
  • Level Intermediate
  • Time Months
Additional Details

FXUA Management Information Systems: Value Creation through Innovation: Marketing Strategy for Entrepreneurs (VCI: MSE)

Issued by New Lines Institute

Earners of this badge can identify potential customers, as well as implement techniques of market segmentation, positioning, deal-closing, competition, market strategy, and expanding newly innovated products and startup businesses. Students are also skilled in digital marketing matters such as onboarding, retention, experimental marketing, and pivoting.

  • Type Validation
  • Level Intermediate
  • Time Months
Additional Details

Skills

Earning Criteria

  • Complete BUSS 365: Entrepreneurial Ventures. Course requirements and evaluation criteria consist of Quizzes, Article Reviews, Homework, Participation, Projects, Midterm Exam, and Final Exam.
  • Complete BUSS 366: Entrepreneurship and Innovation. Course requirements and evaluation criteria consist of Quizzes, Article Reviews, Homework, Participation, Projects, Midterm Exam, and Final Exam.
  • Complete BUSS 373: Change Management and Leadership; or BUSS 419/519: Venture Capital. Course requirements and evaluation criteria among these courses vary but consist of a combination of the following: Homework, Article Reviews, Quizzes, Participation, Projects, Midterm Exam, and Final Exam.

Standards

FXUA Management Information Systems Micro-Credentials Standards Document