- Type Validation
- Level Foundational
- Time Weeks
- Cost Free
Strategies to Identify User Needs
Issued by
Ford Motor Company
Earners of this badge demonstrate an understanding of the importance of identifying user needs, strategies to identify those needs, and considerations to create and conduct an effective user research plan. Understanding the people using their products, processes, or services helps them overcome their own internal biases in identifying solutions that better serve their users. For the people they are designing for, this human-centered approach is the foundation for more relevant solutions.
- Type Validation
- Level Foundational
- Time Weeks
- Cost Free
Skills
Earning Criteria
Standards
We are here for one purpose, to help build a better world, where every person is free to move and pursue their dreams. (BETTER LIVES, STRONGER COMMUNITIES, HEALTHIER PLANET, and HELPING BUILD A BETTER WORLD by MAKING LIFE ELECTRIC)
Using human-centered design, Ford drives human progress through empathy, creativity and design. We are built to challenge assumptions, question the status quo, and provoke the imagination. Together, we are creating a future where things like mobility, autonomy and connectivity are flexible, memorable, mindful, and most of all, empowering.