- Type Learning
- Time Hours
- Cost Paid
Healthcare Economics & Marketing
Issued by
Franklin University
Earners of the Healthcare Economics & Marketing badge are able to use marketing policy and strategy, analyze and select markets to target, manage tactical responses to a dynamic environment, and implement the major elements of marketing policy with a managerial focus. The skills gained include demand and supply analysis, production theory and cost analysis, an analysis of competitive strategies for different products or services within different market structures and game theory strategies.
- Type Learning
- Time Hours
- Cost Paid
Skills
- Customer Value
- Demand And Supply
- Economic Forecasting
- Economic Terminology
- Entrepreneurial Marketing.
- Game Theory
- Market Equilibrium Analysis
- Marketing Strategy Formulation
- Market Opportunity
- Market Segmentation
- Market Structure Analysis
- Price Elasticity Determinants
- Product Lifecycle
- Regression Analysis
Earning Criteria
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Successful completion of both MHC 502 (Managerial Economics - Healthcare) & MHC 506 (Marketing Strategy for Healthcare Organizations) with a B grade or above