Customer Experience & Strategy for Executives

Issued by MCBI Learning and Development

The earner of this badge has demonstrated an understanding of high level Customer Experience and the strategy required for successful implementation from an executive level. This earner can identify the areas required for change and is able to see the benefits of a business that operates with customer centrality.

Type Learning
Level Advanced
Time Hours

Additional Details

Skills

Analyse Customer Experience
Consumer Decision Journey
Customer Experience
Customer Journey Mapping
CX Strategy

Earning Criteria

Attend and participate in an interactive CX & Strategy for Executives workshop covering the following topics: executive-level Customer Experience, what a journey map is from a commercial aspect, financial analysis of CX, prioritising the value items for customer driven change and monitoring progress and transformation.