Marketing Fundamentals
  • Type Learning
  • Level Foundational
  • Time Months
  • Cost Paid
Additional Details

Marketing Fundamentals

Issued by Milwaukee Area Technical College

The courses in this program will develop Marketing skills that will help businesses attract an audience to the company's product or services through high-quality messaging. Marketing aims to deliver standalone value for prospects and consumers through content, with the long-term goal of demonstrating product value, strengthening brand loyalty, and ultimately increasing sales.

  • Type Learning
  • Level Foundational
  • Time Months
  • Cost Paid
Additional Details

Skills

Earning Criteria

  • Completion of MKTG-102-- Marketing Principles, a 3-credit college-level course.
  • Completion of MKTG-125-- Advertising Brands and Campaigns, a 3-credit college-level course.
  • Completion of MKTG-173-- Marketing Research / Analytics, a 3-credit college-level course.
  • Completion of MKTG-134-- Integrated Marketing Communications, a 3-credit college-level course.
  • All badge costs are paid via tuition associated with courses within the badge. Badges are issued to those who complete these courses with a letter grade of C or better.