Digital Media & Marketing: Content Design
  • Type Experience
Additional Details

Digital Media & Marketing: Content Design

Issued by Mohawk Valley Community College

This microcredential will create an additional element of employability for individuals who pursue the this path. Students in this microcredential will have acquired skills in camera use, basic graphic design principles, and software use in Adobe Photoshop, Illustrator, Lightroom and Premiere. Opportunities for crossover include photography, graphic design, fine arts, and illustration where the skills acquired in the Content Design microcredential would make those individuals more marketable.

  • Type Experience
Additional Details

Skills

Earning Criteria

  • PT106 Multimedia Photography - 3 Credits This course introduces the techniques of multimedia production. The techniques of DSLR video production are explored and students shoot and edit video captured from HD DSLR cameras. Students produce videos focusing on technical skills and storytelling through multimedia elements. Prerequisite: PT207 Digital Photography 1: Camera and Editing
  • PT207 Digital Photo 1: Camera & Editing - 3 Credits This course introduces techniques used to create, edit, and manipulate photographs through digital processes. Topics include image capture and input methods, workflow, editing in the digital darkroom, and out put techniques for black and white as well as color images. Students operate a DSLR camera, and are introduced to Adobe Lightroom and Adobe Photoshop. Photographic composition and aesthetics, and their use as a form of visual communication
  • GD145 Digital Applications 1 - 3 Credits This course introduces contemporary text manipulation, digital imaging, and digital illustration software. Students produce projects demonstrating their knowledge of both the software and the interfaces between page layout, raster graphics, and vector graphics. No previous software knowledge is required.
  • GD146 Digital Applications 2 - 3 Credits This advanced course integrates contemporary text manipulation, digital imaging, and digital illustration software. Students complete industry standard projects demonstrating mastery of software. Prerequisite: GD 145 Digital Applications 1.