Marketing Essentials
  • Type Learning
  • Level Foundational
  • Time Hours
  • Cost Free

Marketing Essentials

Issued by Mohawk Valley Community College

A introduction to successful branding and marketing of small businesses, especially for entrepreneurs in creative careers.

  • Type Learning
  • Level Foundational
  • Time Hours
  • Cost Free

Skills

Earning Criteria

  • Badge earners understand the importance of the target market as it relates to small business, can identify the company's unique selling proposition to strengthen marketing functions, evaluate free and affordable marketing tools to fit startup budgets, and determine and measure marketing tactics to determine an effective strategy.