The Marketing Strategy and Planning badge consists of three courses that will provide students with the appropriate knowledge on how to communicate to various consumer markets. Courses include topics such as the consumer decision-making process, building brand-loyal customers, integrated marketing communications, and approaches toward navigating the marketing environment. All coursework is focused on knowing your customer, building long-term relationships, and cultivating your consumer base.

• Type Learning
• Level Intermediate
• Time Weeks
• Cost Paid