- Type Learning
- Level Foundational
- Time Weeks
Brand Development I
Issued by
Music Industry College
The earner of the Music Industry College Brand Development I badge has demonstrated the knowledge, skills, and abilities that form the foundation for the development of a personal brand. The individual can identify and clearly define a brand strategy and its value proposition; is solutions-oriented; and demonstrates an ability to articulate a concept or idea to potential clients. They have used a range of Adobe Creative Cloud applications to develop logos and other branding elements.
- Type Learning
- Level Foundational
- Time Weeks
Skills
Earning Criteria
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Earners complete a 12 week course of face-2-face lessons.
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Earners complete a design and branding brief that shows understanding of the ‘product’ and the intended audience. 700 words
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Earners produce a portfolio of designs including a band logo and a range of promotional products (eg. t-shirts, coasters, posters & flyers) based on the brand identity developed in the project assessment.