We've detected that your browser has JavaScript disabled. Some features of Credly require Javascript to be enabled. For the best experience, please enable JavaScript in your browser settings or try using a different browser.

Brand Operations Media Planning (Canada)

Issued by P&G

Earner understands key media industry trends, platform best practices, and Brand Operations guidance for Digital and Traditional media planning in the Canadian Landscape

Type Learning
Level Foundational
Time Days
Cost Free

Skills

Media Planning

Earning Criteria

CA Media Beginners 101 - Learn the basics of Digital and Traditional Media
CA Media Landscape Update - Learn the 2021 updates and trends affecting Media
CA Digital Media Strategy - Learn about the industry forces influencing Digital Media and Brand Ops' planning guidance
CA TV Media Strategy - Learn about the industry forces influencing TV Media and Brand Ops' planning guidance
CA OTT Media Strategy - Learn about the industry forces influencing OTT (Over-the-Top) Media and Brand Ops' planning guidance
CA Social Media Best Practices - Learn and reference the Social Best Practices guidelines when planning for Brand Campaigns
NA 2122 Media Playbook - Learn the 2122 Media Guidelines and Best Practices
NA Live Trainings - Learn about the Best Practice across Media Platforms, Performance Marketing and Multicultural Targeting
DMO Platform Best Practices - sign up for DMO (Digital Media Optimization) for Automated Campaign Optimization
Get confirmation from the immediate manager that learning has been applied to 21/22 Brand Planning (and forward to a member of the Canada Digital Fluency team)