Business-Driven Data Analysis

Issued by Pragmatic Institute

The earner of this badge has mastered the Pragmatic Data Analysis Model by completing five case studies derived from representative business problems and a unique final project implementing these skills within their own organization. They are able to define, prepare, refine, analyze and present complex data analyses for diverse business stakeholders that provide actionable insights and answer market questions with superior data analysis skills.

Type Certification
Level Advanced
Time Weeks
Cost Paid

Skills

Earning Criteria

The earner mastered the ability to ask critical questions that arrive at the crux of a business problem, disambiguate terms, and translate vague or figurative requests from multiple business stakeholders into objective, measurable goals. They can distinguish the actual problem from assumptions, misconceptions, and jargon that may be embedded into the initial request. They can articulate the desired outcomes within the business context.
The earner mastered the ability to identify potential data sources and establish timelines to collect information. They can generate consensus on thresholds, establish minimum data requirements (quality and quantity), and identify key levers while considering projected returns on investment.
The earner has completed a final project to the satisfaction of the instructor. The project requires use of real-world data to help solve a practical issue. They used data analysis techniques to produce insights and recommendations for managers, executives, and/or clients to better address the business issue for which they seek guidance.