Challenger Sale
Issued by
Randstad
What differentiates Challenger sellers from the rest, especially in complex selling environments, is their ability to Teach customers about hidden costs and risks in their business, Tailor their messages to particular customer roles or communication styles, Take Control of the customer’s decision-making journey, coaching them through each step. These skills together create an effective balance of Constructive Tension that motivates the customer to action.
- Type Learning
- Level Foundational
- Time Weeks
Skills
Earning Criteria
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Earners of this badge have successfully completed a 7-week virtual intensive "challenger sale foundations" program. The full learning journey consists of 32 hours of live facilitated virtual workshops, 6 hours of self-guided study, and an average of 6-8 of project-based teamwork.
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Earners of this badge are required to submit a practical application-based portfolio of how they've structured a commercial teaching insight and how they've tailored it for multiple stakeholders.
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Earners of this badge have had their individual work assessed by a certified challenger trainer and presented their commercial teaching insight live for an expert panel.