- Type Learning
- Time Hours
- Cost Paid
Developing Buyer Personas
Issued by
Section
Individuals who completed the Developing Buyer Personas workshop will have the knowledge and tools to develop an actionable buyer persona. They will source data and work through the seven steps of the buyer persona framework to determine where in their buyer persona’s decision-making process they will focus marketing efforts.
- Type Learning
- Time Hours
- Cost Paid
Earning Criteria
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Attended the 2-hour workshop led by Radhika Duggal, CMO of Snapcommerce
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Completed the Section Developing Buyer Personas Workshop project