How to Build a Product Strategy

Issued by Section

Individuals who completed the How to Build a Product Strategy Workshop will have the foundational tools to structure a product strategy that delights customers in hard-to-copy, margin-enhancing ways. They will understand the power and mechanics behind four frameworks to build and prioritize hypotheses, design initiatives with key metrics, and build a roadmap.

Type Learning
Time Hours
Cost Paid

Additional Details

Skills

Critical Thinking
Product Strategy
Strategy

Earning Criteria

Attended the 3-hour workshop led by Gibson Biddle, including learning the frameworks and applying them in a small-group case study
Completed the Section How to Build a Product Strategy Workshop project: Create an MVP product strategy for your company using the following frameworks: DHM - Delight Customers in Hard-to-Copy, Margin-Enhancing Ways, GEM - Growth, Engagement, Monetization, SMT - Strategy, Metrics, Tactics, and Roadmap