HACIA U Powered by SHE: Web Presence - Marketing and Communications Certificate
Issued by
Strategic Higher Ed
Earner utilized practices and guidelines for creating and managing an online presence for a business organization through social media and website.
- Type Validation
- Level Foundational
- Time Weeks
Skills
Earning Criteria
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Earned identified methods for a business organization to create and maintain an online presence through social networking.
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Earner learned the methods for addressing negative online comments towards a business organization and understands the importance of online reputation management.
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Earner developed a social media profile or web presence example for LinkedIn, Twitter, or another profile earner would post to social media.
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Earner created a social media action plan to promote and manage an organization’s online presence.