Innovation (Process) Blueprint
Issued by
The Chartered Institute of Marketing
Attendees of Innovation (Process) Blueprint will learn the key stages and capabilities of successful innovation
Additional DetailsSkills
- Assess the feasibility of innovation with a 3-criteria framework
- Assess the innovation capabilities of your business
- Discover how to avoid typical pitfalls along the innovation process
- Discover the different types and 4 Ps of innovation
- How to build a culture of innovation collaboration
- Learn about the importance and different roles of innovation
- The key stages of the innovation process – from idea to reality
- Write a structured business case for your innovation