International Marketing (SH)

Issued by The Chartered Institute of Marketing

This recognises that the badge holder has attended the CIM International Marketing course. This course covered how to market internationally, including how to develop marketing programmes and leverage the international marketing mix. The course covered how to assess market products internationally, how to price products, the international communication mix and international digital marketing.

Additional Details

Skills

International communications mix
International digital marketing
International Marketing Plan
International marketing strategy
International pricing
International product strategies

Earning Criteria

Attended

Standards

CIM Training Courses

CIM’s globally recognised training courses cover all professional marketing disciplines, providing attendees with the skills and confidence to improve their organisation's performance and develop career opportunities.