Search Engine Optimisation (SEO)

Issued by The Chartered Institute of Marketing

This recognises that the badge holder has attended the CIM Search Engine Optimisation (SEO) course. This course covered best practice on how to maximise your SEO to increase Google SEO traffic, increase conversion rate and drive more customers. The course covered website optimisation, search query research (SEO keyword research), SEO measurement, on-page SEO meta tags and off-page SEO tactics.

Additional Details

Skills

Brand Architecture
Keyword Research
Off-page SEO
On-page SEO
SEO
SEO measurement
Website optimisation

Earning Criteria

Attended

Standards

CIM Training Courses

CIM’s globally recognised training courses cover all professional marketing disciplines, providing attendees with the skills and confidence to improve their organisation's performance and develop career opportunities.