Social Media Marketing Essentials

Issued by University of Phoenix

Demonstrated knowledge and skills related to the identification of applications for platforms according to their affordances, social media marketing planning, interpretation of analytics for social media marketing, and campaign performance evaluation.

Type Learning
Level Foundational
Time Hours
Cost Paid

Skills

Campaign Performance Evaluation
Identification of Applications for Platforms According to their Affordances.
Interpretation of Analytics for Social Media Marketing
Social Media Marketing Planning

Earning Criteria

Successful completion of the Social Media Marketing Essentials professional development course with scores of 85% or higher on all assessments.