- Type Validation
- Level Intermediate
- Time Months
- Cost Paid
COB: Export Marketing Research
Issued by
University of Colorado Colorado Springs
The badge earner demonstrated skills required to conduct product export research within a competitive environment, worked in a team setting to identify a foreign market for their chosen company’s product, identified a primary target market, determined the logistics partner and costs associated with transporting products from the home market to the host market, chose appropriate retail partners, designed a marketing plan for the host market, and created a five-year sales forecast.
- Type Validation
- Level Intermediate
- Time Months
- Cost Paid
Skills
Earning Criteria
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Attained an average of 85% or higher on individual sections of written and oral parts of the papers and presentations as well as overall 85% or higher course grade in MKTG 4900 International Marketing.