State of the Art Social Media Campaigns Certificate
Recipients of this prestigious designation have completed a rigorous one-week, in-person immersion program offered by the University of South Florida, with campuses located in the vibrant Greater Tampa Bay Area of Florida, USA. The comprehensive curriculum covered a diverse range of topics, including search intelligence, YouTube and TikTok strategies, in-depth exploration of the video industry, and best practices for planning successful activations.
Additional DetailsSkills
- Activation Strategy
- Campaign Management
- Campaign Performance Analysis
- Creative Strategies
- Social Media Campaigns
- Social Media Intelligence
- Social Media Marketing Strategy
- Social Media Trends
- Streaming Audience Trends
- TikTok Marketing
- Video
- Video Activation
- Video Campaign Strategies
- Video Industry
- Video Planning
- Viewership Trends
- YouTube Marketing
Earning Criteria
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Participants were required to attend a 3-day in person workshop that included facilitation from 3 experts in their fields, plus a tour of USF's Center for Marketing and Innovation lab where they participated in 2 actual studies and practiced go-to-market sales techniques in real-time.
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Participants were required to present a project as assigned to them to showcase their learnings.